Professional writers are everywhere – but finding them takes a little bit of effort. It doesn’t matter if you’re a blogger trying to get your posts written, or a business owner who needs their content marketing program started – we’ve all been in that position where we just don’t have the time and/or the skills to write the content we need.
No problem: today there are literally thousands of writers out there just waiting for the opportunity to work with you. All you need to do is be able to recognize a good writer from a bad one, and then hire accordingly. Sounds easy enough, right? Well, let’s take a closer look at how to do it.
And never agree to a monthly fee which is more than your total budgeted amount per month for all of your content.
One tactic you can use is to look at a writer’s ‘testimonials.’ See if they have any reviews from past clients in their portfolio or on their website, and if they do – read them! If the reviews are good, then this writer might well be worth hiring based on what you see/read.
It’s up to you whether you want to hire somebody with no previous experience, or someone who has been in business for years and already has plenty of satisfied customers (and testimonials) under their belt.
The choice is yours: but don’t make it lightly.
Bear in mind too that there is a vast difference between native English writers, and non-native ones. So, if possible, only hire writers who are natural speakers of – and writers in – your target language . If you’re looking for highly targeted content then this is doubly true.
And if the writer has English as their first language but isn’t a native speaker? Well… remember that perfect grammar and punctuation don’t necessarily mean good writing! Some people will be able to express themselves better than others regardless of where they come from or what their mother tongue is.