based on Chapter 5 Case Study found on pages 91-92 of the textbook: Burton, L. J., et al (2019). Sport Leadership in the 21st Century (2nd ed.). Jones & Bartlett Learning

based on Chapter 5 Case Study found on pages 91-92 of the textbook: Burton, L. J., et al (2019). Sport Leadership in the 21st Century (2nd ed.). Jones & Bartlett Learning.

1 – Which image repair strategy(ies) (aka crisis response per Benoit) did McNair use following his “inmates” comment? Explain.

2 – Was McNair’s apology statement effective in both repairing his image and resolving the concerns among Houston Texans players? Details.
If so, why? If not, then outline what he should have or could have done differently to better resolve the concerns. Use techniques from this chapter and from outside research.

3 – What kind of leadership communication style did Ford use in working to resolve the concerns of the Detroit Lions players?

Was hers effective? Explain with details. If not, then please outline what she should have or could have done differently to better resolve the concerns.