The Direct to Consumer (DTC) business model is the preferred model for many innovative new start-ups

Instruction Details

The Direct to Consumer (DTC) business model is the preferred model for many innovative new start-ups, however DTC brands are now facing challenges commercializing their products and services.
Using the link below
https://marker.medium.com/why-all-the-warby-parker-clones-are-now-imploding-44bfcc70a00c

Question
1. Identify three challenges presented in the article that DTC companies are facing, which i provided below
• Challenge 1
Customer Acquisition Costs
• Challenge 2
Venture Capitalists Agenda
• Challenge 3
Scaling Project

2. Explain two strategies DTC brands have used to combat these challenges listed above using the link provided as reference.
• Strategy 1 – Explain
• Strategy 2 – Explain