Discuss Social Influence & Conformity

Discuss Social Influence & Conformity

·Spontaneous, adaptive, imitation

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Informational social influence (accuracy, social comparison and private acceptance)

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Normative social influence (to be liked, social norms and public compliance)

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Majority influence (Sherif’s “autokinetic” study and Asch’s “line” study)

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Minority influence – don’t need to know in detail

·

Situational determinants – group size/social impact; unanimity (don’t worry about importance of task)

 

Obedience, Power, & Leadership

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Milgram’s original obedience study – what are some important situational factors from variations (there are some personality factors as well

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Zimbardo’s prison study

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Types of power (just know basic)

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Types of leaders (just know basic)

·

person, Gender, and Cultural Differences in Conformity (consider some of the important concepts and findings for each one

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